Large, multi-branch, specialised sports facilities

Why

Operating as part of a large national chain, the client had highly specialised facilities that were underutilized

How

Using PPC initially and then SEO, the key challenge was to raise the profile of the facilities in 10 key cities and surrounding areas.

Results

The client offered multiple services in a particular health-related service sector so it was important that the website structure was optimal for both SEO and PPC. Local rank was as important as national rank for example.

Due to the fact that there were a large number of lead sources (customer advertised on TV and radio), attribution was initially difficult but methods were implemented (web-only telephone numbers for example) to enable more accurate tracking and therefore more realistic ROI projections.

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Our approach to SEO

  • We focus on the results that matter to your business
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What our clients say

Over the last few years we have tried lots of SEO and PPC companies. Very relieved to finally find one that is so professional and diligent. They've worked with us closely over the last 8 months and have really put a proper plan in place for us and steadily increased our rankings and more importantly our sales. They've been a huge help to us and I can't recommend them highly enough.

Harvey Banner, Working Environments Furniture Ltd

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